Zsófia Jakab has been the Hungarian Fashion & Design Agency’s CEO since 2018. Relying on her professional experience and extensive international network, she is working on connecting the Hungarian fashion and design industry to the international flow and turning Budapest into a determining regional centre of the industry. As the leader of the Hungarian fashion and design industry’s coordinative organisation, she is a devoted supporter of emerging designers. She believes that Hungarian brands’ creativity and innovative solutions can bring Hungarian designers and the country worldwide recognition.
Besides the position of CEO of the HFDA, Zsófia Jakab works as the Hungarian Tourism Agency’s Deputy CEO of Marketing and Communication.