HFDA CNMI Mentor Program already started
In August 2018, the Hungarian Fashion & Design Agency committed to a three-year strategic agreement with the prestigious Camera Nazionale della Moda Italiana (CNMI), which has 60 years of experience in the field. Within this framework, the CNMI support the development of Hungarian fashion and its entry onto the international scene as a strategic partner. Highly acclaimed mentors provide professional support to Hungarian brands in this programme.
As a first step in the process, the mentors of the Chamber of Italian Fashion, focusing on the latest generation of designers, evaluated the strengths of Hungarian brands, along with areas for development, after which the mutual work continued in Milan with the involvement of other professionals.
During the Budapest Central European Fashion Week (BCEFW), associates of the Chamber of Italian Fashion selected eight Hungarian brands to take part in the mentoring programme.
Following a personal consultation, the designers took part in field trips in Milan, throughout which they got an insight into the Italian fashion industry owing to various programmes - workshops, showroom visits, networking sessions, and factory visits. Thanks to the programme all the eight selected designers can present their collection at the Milano Fashion Week.
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